Welcome to the Age of Vibe Marketing
In the age of AI-generated images, marketers now wield the power once reserved for elite agencies – turning emotional intuition into compelling content that connects with audiences on a deeply human level.
#LearningToHeal
What my experiment with a campaign for the Norwegian Refugee Council taught me about image generation and the artificial people behind humanitarian campaigns - even those put together in less then 2 hours.
Let's talk about the ethics of using AI Art in humanitarian storytelling
Diving into the ethical dilemmas surrounding the use of AI art in humanitarian storytelling, exploring the delicate balance between efficiency and authenticity, and the need for clear guidelines and transparency in the era of algorithmic artistry.
Can we use AI-generated video for social good?
Sora will revolutionize humanitarian communications, offering a beacon of hope and boundless possibilities for impactful storytelling, while also navigating the challenges of innovation and misinformation in the digital age.
Putin on Tucker Carlson: dissecting modern propaganda techniques
Delving into the sophisticated realm of modern propaganda, using Putin's interview as a lens to explore how digital platforms and historical narratives are manipulated to sway public opinion.
The White Savior complex in international volunteering
Critically examining the trend of combining volunteering with tourism, and its impact on local communities and economies. This could delve into whether such initiatives truly benefit the communities or primarily serve the volunteers' interests.
Nagorno-Karabakh's breaking point: why we can't wait any longer
Amidst rising tensions and escalating conflict, Nagorno-Karabakh sits at a tipping point — learn why immediate action is more crucial than ever.
You're not going: the irony of the space race and the reality of human cost
Diving deep into the crazy contrast between everyday struggles and billionaire space dreams, this piece drops a truth bomb: that shiny future they're selling might not have room for all of us.
How augmented reality is going to shake up humanitarian communications
How AR is set to revolutionize humanitarian communications, from training and operations to public engagement, transforming our understanding and approach to global crises.
Empathy isn't zero-sum: takeaways from two tragedies at sea
When confronted with multiple tragedies, like the recent submarine disaster and the ongoing migrant sea crises, society often divides its empathy unevenly; this article argues that empathy isn't a zero-sum game, and by uniting in our compassion, we can use shared tragedy to fuel systemic reform, particularly regarding global migration policies.
This podcast is a ghost - my venture into generative AI
One writer, a dash of curiosity, and a dollop of AI – the secret recipe to my very own artificially intelligent podcast. Here's the story behind my experiment.
Rebuilding Sri Lanka's tourism in the wake of adversity
In my intimate journey through Sri Lanka, I discovered not just its undeniable natural beauty and warm hospitality, but also the enduring resilience of its people and the nation’s untapped potential as a compelling destination that merits global discovery.
Set up to fail: Twitter's new CEO and the glass cliff
Twitter's new CEO stands at the precipice of power and potential disaster - an all-too-common situation known as the 'glass cliff', setting a worrying trend in women leadership roles.
Mental health in humanitarian crises: communicating sensitive topics effectively
Navigating the delicate terrain of mental health communication in humanitarian crises, we explore the importance of empathy, cultural sensitivity, and giving agency to those we serve.
Behind effective messaging in crisis situations
An in-depth look into the complexities of crisis communication, focusing on the development of messaging strategies that support response efforts. This article shares valuable insights into delivering clear, accurate, and timely information during challenging situations.
Tapping into the potential of LinkedIn audio events
The rise of LinkedIn Audio events has brought about new opportunities for networking and collaboration. This exploration of their effectiveness highlights how they foster meaningful connections and open doors to engaging online discussions.
Revolutionizing data visualization with Google Data Studio
Discover how Google Data Studio is transforming the way we visualize and analyze data. This blog post delves into the tool's capabilities and its influence on effective decision-making and impactful communication of your organization's achievements.
Navigating gender sensitivity in storytelling
A closer look at the importance of gender-sensitive storytelling, providing insights into crafting fair and accurate portrayals of men and women. This article encourages an inclusive approach to narratives that promotes gender equality and challenges stereotypes.
Raw smartphone footage: when authenticity outshines high production
A fascinating examination of the emotional impact of raw smartphone videos on viewers. By shedding light on the authenticity and emotional connection they offer, this piece illustrates the value of unfiltered content in today's media landscape.